Task
Develop slogans and illustrated prints for employees of different departments, in accordance with the Roslesinforg corporate identity, for printing on T-shirts, sweatshirts and polos.
Solution
The main idea in the development of slogans and illustrations lay in the image of the profession of a tax driver. Since the client wanted to see a slogan that would be interesting for a wide audience, we based the concept on a humorous meaning, while maintaining the terminology of professional activity. The style of the illustrations is based on linear vector graphics that fit into the identity of Roslesinforg. It was necessary to make illustrations in a single style, while graphically retaining all the semantic details present in the slogans. Each design layout was developed taking into account the possibility of printing on fabric or embroidery in the client’s corporate palette..
Brand in life: ROSLESINFORG