Hockey Granite

Logo Renewal and creation of a corporate identity design for the hockey club Granit.

Task
Update the logo, remove technical and visual flaws in the sign. Develop corporate graphics for HC Granit.

Solution
Visually, the logo has not changed much, we just made it more faithful to be reproduced on different media by correcting visual shape compensation and fixing some graphical inaccuracies. Based on the plasticity of the sign, we have developed a corporate identity for the hockey club. The motive for creating branded graphics was the dynamic direction of the sticks of rivals opposing each other. The dynamic shapes of the graphic elements add spice to compositional solutions, emphasizing the fast pace and vividness of the hockey game.

Brand in life: Granit

Hockey puck Design
Logo changes representation
Logo changes visualization.
Updated logo example on black background
Logo example on clothes
Logo on the wall.
Logo example on hockey uniform.
Example of updated logo on clothes.
Flyer advertisement
Flyer advertisement
Updated logo on children's uniform.

Gym interior

We designed the interior of the gym and proposed thematic installations in the space for classes.

Gym design

Hockey Granite


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