You are infinitely beautiful

Women's Day – March 8 for Alrosa jewelry group

Task
Develop a postcard and packaging to congratulate employees and partners of the ALROSA jewelry group on International Women's Day.

Solution
We built the idea of the postcard on the visual similarity of the number 8 with the symbol of infinity and backed it up with the slogan “You are infinitely beautiful." With the help of 3D visualization, we designed the number 8 in the form of a diamond-encrusted necklace in a window display. For the pattern, which is located on the inside of the postcard and on the gift boxes, we created unique illustrations that match both the theme of the holiday and the corporate identity of ALROSA.

Brand in life: Алроса

Women are a mystery for men. The desire to solve it is endless.